Finding and requesting the right air filter for any industrial application quickly and easily: This is the promise behind the new edition of Freudenberg Filtration Technologies' digital product catalog, which is available at products.freudenberg-filters.com. With its new design, the Viledon e-catalog can be accessed conveniently from all end devices. It offers an improved search function as well as the option of comparing selected items and requesting them digitally. The product catalog is available in separate versions for the international and the North American market, each offering a different range of products. The international edition can be set to English and German.
The new Freudenberg Filtration Technologies e-catalog is the first port of call both for existing customers wishing to order their usual filtration solutions and for new customers looking for the right filter for their individual requirements. “The new product catalog has a modern look and feel and presents our portfolio of air filters for industrial applications in a user-friendly way,” explains Jochen Metzger, Digital Marketing Specialist at Freudenberg Filtration Technologies.
The user interface automatically adapts to the respective device. “Our experience has shown that our customers want to compare and request solutions in a wide variety of situations," Jochen Metzger adds. “For example, if a filter needs to be replaced in a production environment, customers may request it directly from the shop floor via their mobile device." Those who want to take their time researching filtration solutions tend to access the catalog from their desktop computers. The catalog allows for targeted searches using categories, such as product group, filter class or usage.
Additionally, the search function has been improved. The catalog illustrates the most important properties of each filter in a concise manner. For further information, users can simply request detailed data sheets via e-mail. If a product proves to be interesting to them, it can be saved into an integrated list of favorites. The list then compares all selected filtration solutions according to their most important properties and thus provides guidance in identifying one’s ideal product. After that, users can request their desired article directly via an integrated form.