Brands
VitalAir
VitalAir® is Freudenberg’s offering into the growing North America residential filter market, which continues moving toward higher efficiencies, reflecting growing importance of Indoor Air Quality by consumers. A truly innovative product, VitalAir® is the first to use a robust plastic frame to differentiate itself. Providing more media and higher efficiencies than all competition, the two MERV levels establish the new benchmark for premium filtration. Head to head comparisons demonstrate many advantages over the current market leader. Our unique zip-seal reusable polybag package enables consumers to cleanly dispose of the replaced, used filter. Our consumer oriented graphics and text concentrate our message on health and wellness, capturing the top priorities of consumers. Choosing VitalAir® means choosing a better air filter for the home. The VitalAir® tagline, clearly stated on our package reads – “Cleaner Air…Better Health”.